Hours Per Week |
Hours per Semester |
Weighted Total Mark |
Weighted Exam Mark |
Weighted Continuous Assessment |
Credit Units |
||
LH |
PH |
TH |
CH |
WTM |
WEM |
WCM |
CU |
3 |
0 |
3 |
45 |
100 |
60 |
40 |
3 |
Course Description
The course in geared at taking the student through the principles of strategic management in construction. It covers the strategic management processes, tools and techniques, marketing and strategic alliances.
Objectives/Aim
- To enable the student understand the principles of strategic management in construction.
Course Outline
The strategic management process: [9 CH]
- SWOT analysis,
- Strategic choice,
- Plan implementation.
Tools and techniques. [9 CH]
- Functional strategies and policies
- Annual operation plans
- Organization structure and roles
- Leadership and corporate culture
The management of change and marketing. [9 CH]
- Strategic alliances – joint ventures and consortia. [9 CH]
- Business simulations of construction organizations. [9 CH]
Learning Outcomes
The student will be able to:
- Understand the nature of alliances in construction businesses.
- Understand the strategic management business process.
Method of Teaching/Delivery
The course will be conducted through lectures, tutorials and assignments. Basic lecture materials provided by the Lecturer will be supplemented by individual reading effort by students.
Assessment Method
Continuous assessment through assignments and tests, and final written examination. The final examination carry 60% of the total mark., while continuous assessment will carry a total of 40%.
Reading/ Reference Materials
- Harris, F. and MacCaffer R. (2005) Modern Construction Management.
- Pearce J. A. & Robinson R. B. (2005). Strategic Management: Strategy Formulation and Implementation. AITBS Publishers and Distributors, New Delhi
Attachments
Attachment Name | Attachment Type | ||
CMG 8103 Strategic Management in Construction |
DOC | PS |